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Creative Infographic Example

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You take something that is very funny, "Alan Partridge". You add a hard to "get links", subject like "retirement". You then add the mechanics and methodology of infographic creation and you have a tasty bit of content marketing. From myretirementoptions.com In my recent article about creating links for boring industries, for cognitiveSEO, I detail the process of doing … [Read more...] about Creative Infographic Example

How can the Concept of Viral Content help Small Business?

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What can small business learn from viral content? You don’t create viral content. You create content that can go viral. But you don’t get to choose if it goes viral or not. It’s the crowd that gets to decide. But we can see what the crowd wants so why don’t we just give it to them? The amount of choice of content at any given point that the crowd can chose to … [Read more...] about How can the Concept of Viral Content help Small Business?

A Content Creation Course

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We create content to get links. We create linkbait to get links. Linkbait is about content not about links. Links are the result, not the production. You produce content to get links, you do not build links you build content. (lets get away from this mindset of building links and focus on the reality that is building content for human beings to read) Content That … [Read more...] about A Content Creation Course

Noob Farming

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As a gamer I am well aware of the concept of "Noob Farming". But it could also be applied in the content and publishing world. The most fruitful harvest an expert can bring in is if they farm fresh noobs. People who are at the beginning of the learning cycle are always more hungry and more plentiful because most do not level up. The art of providing the most basic … [Read more...] about Noob Farming