The time when it was all about targeted keyword rich, short form content, crank out a few hundred words, has long gone. Creating long form, well researched content is expensive, time consuming and hard work. But what is the evidence that we should create long form content? How do we answer the question, "What size of content will help me rank in … [Read more...] about How big should blog posts be to rank on Google?
Is User Interface Design the New SEO?
If the user interface on your website smells, do you think it will get links? SEO is never about links, except when it is. Design is even more important now, which is hard work for me as I am mediocre to terrible at design. But it can be learned, and designing for a human being is a learned skill. The SEO as always must adapt. Courtesy of: … [Read more...] about Is User Interface Design the New SEO?
Brand vs Product
It's hardly definitive but take a look at this data for a brand search and a product search. I often have a discussion with SEO types about branding and usually it goes, "people buy things because of the thing the thing does", when the reality is it's more often than not about the way it makes people feel. Brand is all about how the consumer feels, it is an emotional … [Read more...] about Brand vs Product
SEO Services UK
A fresh list of trusted UK SEO providers that offer excellent service. Bristol truedigital.co.uk noisylittlemonkey.com mediaventure.net garethbeck.co.uk allthingsweb.co.uk varnmedia.co.uk Chester iqseo.uk Hertfordshire, … [Read more...] about SEO Services UK
SEO is Dead
There has been a lot of navel gazing within the SEO industry this year. You couldn't move without someone numpty publishing an SEO is Dead post This is mostly because the landscape has changed. The way Google ranks its results has changed. What was working within the SEO industry was not aligned with what Google wanted. A number of techniques that only recently worked very … [Read more...] about SEO is Dead