1. Identify Your Target Audience and Purpose: 2. Choose a Topic: 3. Conduct Research: Photo by Eliott Reyna on Unsplash 4. Outline Your Blog Post: 5. Write an Engaging Introduction 6. Develop Your Main Points 7. Write High-Quality Content: 8. Add Visuals and Multimedia: 9. Optimize for SEO: 10. Craft a Compelling … [Read more...] about How do I write a blog post step by step?
Awesome content is the baseline, it's where you start. But what is "awesome content"? I was emailed to ask if I wanted to see an "awesome infographic" from a content provider. They looked to be a high-quality outfit and the email was nice and polite if a little dull and with no real benefit to me. So I wrote them a reply and thought I would share it with you. I get these … [Read more...] about Awesome content is not enough
A successful blog post is one that achieves the task it was created for. It could be to attract the attention and change the mind of just one person or it could be to excite millions of people to come together and perform one act of kindness. Whatever the goal, I have identified three elements for success every blog post has. One tree in a forest of trees Social … [Read more...] about 3 Essential Elements of a Successful Blog Post
Content marketing is not simply about building content. It's about employing a specific strategy to employ content and social media marketing to improve the emotional response when people come into contact with your brand. By using a mix of effective, proven content marketing techniques you can increase the way people feel about your brand, enabling positive reactions as … [Read more...] about An infographic to help your content strategy
Content marketing is street fighting, no holds barred, open warfare. Content used to be cool. But that time is gone it's no longer art, it's no longer elegant. Yes the good stuff still exists but it gets drowned out. No one seems prepared to sift through the bytes of shite that are vomited daily. It's a myth that good, "quality content" rises to the top. … [Read more...] about What is the future of Content Marketing
Content marketing and what it is and what it isn't. Blogging is not content marketing. Tweeting is not content marketing. Facebook advertising is not content marketing. Of course the tools above could be what you use to implement content marketing, they are still only tools. Content marketing has a problem, if everyone follows the same strategy, using the … [Read more...] about What are the foundations of content marketing?