I'm writing a book, it's nearly finished too. Perhaps even this weekend. But just a quick thought. I've written about the phrase, "incongruous juxtaposition of the seemingly unrelated", which I think is a wonderful sentence and makes you appear dead brainy at parties. The first time I heard this was when John Carlton was talking with Michael Fortin about a the … [Read more...] about Incongruous Juxtaposition of the Seemingly Unrelated
The Magnificence of Creating Content on the Web
From my twitter feed, earlier today. Content creators take nothingness and fill the void. How cool if you fill the void with a special kind of wonderful Content creators taking nothingness and fill the void. How cool if you fill the void with a special kind of wonderful Especially in SEO, when grinding it out. We forget the magnificence of human communication. I am … [Read more...] about The Magnificence of Creating Content on the Web
Don’t Build your House on the Land of the Social Media Barons
Own as much of your digital real estate as you can, as talked about at startbloggingonline.com. Don’t build a Facebook page, get your own domain and build your own blog or website. It’s both easier and cheaper than you think. Create your own email list, rather than having your listen controlled by these social media, corporate entities. Social media billionaire barons don't … [Read more...] about Don’t Build your House on the Land of the Social Media Barons
Using the News to help with Content Marketing and SEO
Knowing what to blog about, to create content about every day is a bit of a task. It's hard, but it's not impossible. Of course you need content that works rather than the filler that most other blogs and websites churn out. You need to create content for people rather than the Google bot. One effective way to keep the content ideas fresh, is to create content around the … [Read more...] about Using the News to help with Content Marketing and SEO
Feeding Content to the most Ravenous of Content Hungry Fans
I am sure you don't need me to tell you that the new Star Wars movie is out next year. But what are your plans to take advantage celebrate this event to benefit your website? I shall be looking at how this can be done in the next few months. But let me be clear that this is not about dangling your brand message in front of a Stars Wars hungry mob, but to enable your … [Read more...] about Feeding Content to the most Ravenous of Content Hungry Fans
10 Examples of Cats in Marketing
Cats. Love em or hate em, they're the unequivocal and unofficial mascot of the internet. As much as we're keen on the odd canine moment captured on film, man's best friend doesn't get a look in when it comes to cats. The internet is quite literally chock full of them. But why? Does the vast number of cats we see online represent our preference to them as pets? Well no, not … [Read more...] about 10 Examples of Cats in Marketing