I talked about guest posting in the last post I wrote, it seems it's still the fashionable term of the online marketing fish bowl I swim in. However, it's important to understand that what most people are talking about is something very specific. Even though asking people to host your content in exchange for a link back for seo purposes has existed for over a decade, the way … [Read more...] about How to ask for a Guest Post
Link building
What Tools do you use for Outreach?
I will be honest, my outreach is limited because I mostly implement linkbait and so the linkers come to me. But sometimes you want something else and need to have a campaign to reach out to website owners and bloggers. You can do this with email, twitter, spreadsheets, text templates (modified to be personal of course) etc., but there are a number of tools these days that … [Read more...] about What Tools do you use for Outreach?
Learn How to Linkbait like a Pro: Linkbait Coaching 3.0 Launches on Thursday
For over 4 years now I have been training and coaching people in how to get links from people using content. Sometimes known as link baiting, although I prefer the term magnetic web content. This of course is all part of content marketing, which is something I also help clients with. Linkbaitcoaching.com was launched in 2008 and offers members a way to learn and develop … [Read more...] about Learn How to Linkbait like a Pro: Linkbait Coaching 3.0 Launches on Thursday
Why Attract the Linkerati
If you want links, it is the Linkerati you need to get the attention of. Who are the Linkerarti? The Linkerati are those who link They are distinctive from your customers or your clients or the other people you would like to impress, but do not have the power to link to you. There are various tribes within the Linkerati, and these all respond to different stimuli. Most are … [Read more...] about Why Attract the Linkerati
Would you buy a link for the Price of a Mars Bar?
Can a link, retailing at 55p be both profitable for the link builder and effective for the linked to? A while back I came across a link building scheme that was effectively selling links for 90c, or about 55p. Which is the price of a Mars bar. As I offer a link building service I was left scratching my head over how they did it whilst keep it effective and making a … [Read more...] about Would you buy a link for the Price of a Mars Bar?
Link building with content is not the only way to get links
You may think it counter intuitive for me to propose that link building content is not the only way to go for links, as I earn my crust selling link building services. But this is what I tell my clients who hire me for link building consultation. There are many ways to skin a cat and many ways to build links, sure, content is a tried and tested way to build links if properly … [Read more...] about Link building with content is not the only way to get links