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Social Media is about Influence not Relationships

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I have a shelf full of overpriced books on social media. I say overpriced as most are just rehashed blog posts. And most of them bang on about "relationships", or "it's all about the conversation". As if yammering away about anything and everything and connecting with everyone and her dog is all you have to do. Well that thinking is just a big bag of wrong. Because, "IT" is … [Read more...] about Social Media is about Influence not Relationships

Getting Ruthless with Information Overload

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This may be hard for some to understand. But, I am going to stop following everyone on my main Twitter account. There are a number of reasons for this and a number of advantages. Of course there will be some disadvantages Some people will get the hump and stop following me I might miss out on a tasty morsel of info I get behind in SEO gossip I don't mind if some … [Read more...] about Getting Ruthless with Information Overload

Actionable INFORMATION – Do you have a large bag of it handy?

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It's a good little phrase, "Actionable Information". Unfortunately I didn't come up with it, Michelle McPherson did in this blog post with is replete with informational nibbly bits. The post is good because it proposes simple solutions to a simple problem that people love to over complicate. Hell is doing the same thing over and over again and failing and not learning and … [Read more...] about Actionable INFORMATION – Do you have a large bag of it handy?

Sometimes it's Worth Doing That Which Makes No Sense

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I cranked up Tweetdeck early on Friday night to do my weekly check in. Unless I have a plan to implement I only check the feed about once a week. I'm not really a user of Twitter, more a pusher. I mostly work with a bunch of other accounts than my main one. But, when I heard that Pampers have a "follow me" request on every packet of nappies something clicked. Don't get me … [Read more...] about Sometimes it's Worth Doing That Which Makes No Sense

Writing Headlines That Reach The First Page

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Guest Post by Brandon Hopkins, let me know if you would also like to get a guest post published on Cornwallseo.com There is no shortage of people telling you how to write killer headlines (my personal favorite is Brian Clark's, How to Write Magnetic Headlines), but what these headline experts fail to mention is how a headline affects your search engine rankings. I wasn't … [Read more...] about Writing Headlines That Reach The First Page