Throughout my travels in the world of Internet Marketing and SEO, you meet a lot of liars, bullshitters, schmoozers and arse-lickers, (a nice line inspired by Alan Sugar). There are a bunch of other words too, but I don’t have that long to write this.
Point is, how do you know who is good.
How do you know when you have found a good link builder?
It makes little sense for a good link builder to show work they have done as it is commercially sensitive. I always keep a few in my back pocket that I know I can show, but most of the time there is little visible sign of anything really happening.
Link builders tend not to have showrooms or large shop front windows.
But, one bunch of people do know and that’s long term clients. I say long term as there is no such thing as short term link building. Not if you want a long term business.
Great link builders take a strategic look. Here are a few I have found along my way who I would recommend.
- Wiep Knol, a creative link marketing consultant.
- Garret French, a link building consultant from North Carolina
- Debra Mastaler, who is great for link building tips
- Eric Ward, very big into link building strategies
This is not a definitive list by all means, and if you are a great link builder and feel you should be on my list then let me know and I can make another list.
But these link builders stand out and would be who I would hire to manage my link building. They are also who I recommend to other clients when I have no client spaces available.
So, take it from me. These are people who are at the top of their game and have impeccable credentials and can be trusted to get the job done.
Of course the more interesting blog post would be the dark side of link building and the story about the one armed, Ukrainian, transexual midget, who can do amazing things with sub-domains – but lets save the best till later.
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