{"id":672,"date":"2008-09-16T16:23:49","date_gmt":"2008-09-16T15:23:49","guid":{"rendered":"https:\/\/www.cornwallseo.com\/search\/?p=672"},"modified":"2016-11-11T10:45:26","modified_gmt":"2016-11-11T10:45:26","slug":"coffee-shop-marketing-thinking","status":"publish","type":"post","link":"https:\/\/www.cornwallseo.com\/search\/coffee-shop-marketing-thinking\/","title":{"rendered":"Coffee Shop Marketing Thinking"},"content":{"rendered":"<a href=\"https:\/\/www.cornwallseo.com\/search\/wp-content\/uploads\/2008\/09\/creative.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.cornwallseo.com\/search\/wp-content\/uploads\/2008\/09\/creative.jpg\" alt=\"creative content\" title=\"creative\" width=\"500\" height=\"97\" class=\"size-full wp-image-673\" \/><\/a>\n<p>Creating conversation can be more linkable than pure content.<\/p>\n<p>For example, if you were to talk about <a href=\"http:\/\/www.howdoiselfbuild.com\/blog\/cryntel-roma-stone-vinyl-tile\">cryntel roma stone<\/a> it would be tricky to have that conversation outside of the floor tiling niche as not everyone is aware of it. But sticking with subjects that most people are aware of and you can develop quite a good conversation.<\/p>\n<p>Starting an <strong>exchange of ideas<\/strong> within your niche can be more illuminating than simply publishing what you think, although to start the conversation you may have to publish what you think. The quality of the conversation will in someway <strong>reflect your understanding of the industry<\/strong>, whatever it is. By enabling a conversation about something that is on the minds of those in the niche you can create something more linkable than if you simply posted your own content.<\/p>\n<p><strong>My point is, seed a conversation, own it, learn from it and benefit from it.<\/strong><\/p>\n<p>Note: The coffee shop marketing bit is because I wrote the idea in a coffee shop and thought it fun to scan the note. Funny thing is, I now get traffic for &#8220;coffee shop marketing&#8221;. 21st Feb<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creating conversation can be more linkable than pure content. For example, if you were to talk about cryntel roma stone it would be tricky to have that conversation outside of the floor tiling niche as not everyone is aware of it. But sticking with subjects that most people are aware of and you can develop [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[15],"tags":[],"class_list":{"0":"post-672","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-social-media-marketing","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Coffee Shop Marketing Thinking<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cornwallseo.com\/search\/coffee-shop-marketing-thinking\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coffee Shop Marketing Thinking\" \/>\n<meta property=\"og:description\" content=\"Creating conversation can be more linkable than pure content. For example, if you were to talk about cryntel roma stone it would be tricky to have that conversation outside of the floor tiling niche as not everyone is aware of it. But sticking with subjects that most people are aware of and you can develop [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cornwallseo.com\/search\/coffee-shop-marketing-thinking\/\" \/>\n<meta property=\"og:site_name\" content=\"Cornwall SEO\" \/>\n<meta property=\"article:published_time\" content=\"2008-09-16T15:23:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-11-11T10:45:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.cornwallseo.com\/search\/wp-content\/uploads\/2008\/09\/creative.jpg\" \/>\n<meta name=\"author\" content=\"Lyndon Antcliff\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@lyndoman\" \/>\n<meta name=\"twitter:site\" content=\"@lyndoman\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lyndon Antcliff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.cornwallseo.com\/search\/coffee-shop-marketing-thinking\/\",\"url\":\"https:\/\/www.cornwallseo.com\/search\/coffee-shop-marketing-thinking\/\",\"name\":\"Coffee Shop Marketing Thinking\",\"isPartOf\":{\"@id\":\"https:\/\/www.cornwallseo.com\/search\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.cornwallseo.com\/search\/coffee-shop-marketing-thinking\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.cornwallseo.com\/search\/coffee-shop-marketing-thinking\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.cornwallseo.com\/search\/wp-content\/uploads\/2008\/09\/creative.jpg\",\"datePublished\":\"2008-09-16T15:23:49+00:00\",\"dateModified\":\"2016-11-11T10:45:26+00:00\",\"author\":{\"@id\":\"https:\/\/www.cornwallseo.com\/search\/#\/schema\/person\/1a858dab7e66700f3ee1769d74a5592c\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.cornwallseo.com\/search\/coffee-shop-marketing-thinking\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.cornwallseo.com\/search\/coffee-shop-marketing-thinking\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.cornwallseo.com\/search\/coffee-shop-marketing-thinking\/#primaryimage\",\"url\":\"https:\/\/www.cornwallseo.com\/search\/wp-content\/uploads\/2008\/09\/creative.jpg\",\"contentUrl\":\"https:\/\/www.cornwallseo.com\/search\/wp-content\/uploads\/2008\/09\/creative.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.cornwallseo.com\/search\/coffee-shop-marketing-thinking\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.cornwallseo.com\/search\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Coffee Shop Marketing Thinking\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.cornwallseo.com\/search\/#website\",\"url\":\"https:\/\/www.cornwallseo.com\/search\/\",\"name\":\"Cornwall SEO\",\"description\":\"Content Marketing Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.cornwallseo.com\/search\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.cornwallseo.com\/search\/#\/schema\/person\/1a858dab7e66700f3ee1769d74a5592c\",\"name\":\"Lyndon Antcliff\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.cornwallseo.com\/search\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/44dd2703f9f8630ebdba6c0b8535fbede7f59867a14631b37a7eae22bd1622ff?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/44dd2703f9f8630ebdba6c0b8535fbede7f59867a14631b37a7eae22bd1622ff?s=96&d=mm&r=g\",\"caption\":\"Lyndon Antcliff\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Coffee Shop Marketing Thinking","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.cornwallseo.com\/search\/coffee-shop-marketing-thinking\/","og_locale":"en_GB","og_type":"article","og_title":"Coffee Shop Marketing Thinking","og_description":"Creating conversation can be more linkable than pure content. 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