NO, That's Not how You Game Digg

I submitted a story to digg about global banking which went hot, which I didn’t expect as there were no pictures of Megan Fox or explosions. But it got a front page no problem, which raises the question, do certain sites on digg get an artificial bump to the front page?

But lets leave aside the fact that digg loves the multi million dollar publishing companies whilst it loves to dump on little Jonny’s blog about the new AJAX/PHP trick. We might come back to that later.

So when I submitted the you could read the story, when you go to it now it gives a snippet and asks you to register for free.

Here is the url btw,,Authorised=false.html?

Oh look, it’s throwing up as the referer. My ADD kicked in before I could decode the url, if anyone wants to show off in the comments, go for it.

So, why is this bad?

It makes me think twice about submitting the FT to any social bookmarking site and I don’t think it motivated other diggers to submit in future.

What would I say to the if they hired me as a consultant?

If you know the traffic is coming from digg, set it up so that they do not have to register. Why? Diggers are probably not going to register anyway and make link to that page. Hit all other traffic with the subscription page.

Publishers should not be giving stuff away for free unless they get something from it, so FT is doing the right thing with the sub page, but in the wrong way. It would benefit more by letting diggers access it’s content than it would get from what I presume is a teeny tiny amount of subscribers it gets from a digg front page.

Just a teeny tiny tweak would increase their bottom line, c’mon guys it’s not like this is rocket science.

What reason does this linkbait give for people to link to it

An interesting nugget from the forums of

“What reason does this linkbait give for people to link to it.”

Too often I see visitor bait being created. So you got on the front page of digg, give yourself a gold medal and stick it on your ass.

Who are you targeting your linkbait to? If it’s the knuckle draggers on digg it’s not linkbait, it’s a wet fart in a hurricane.

C’mon on guys, it’s real simple. Linkbait is for getting links.

Who are you targetting? If you say “anyone”, get to the back of the queue and stay there. You need to know exactly who you are targetting, you need to know what they read, what gets their juices flowing, even the size of their underpants if it helps you craft content to appeal to their link finger.

Try linkbaiting one person, go on, try it. Chose an authority figure in the niche you operate and go after their link. That one authority link is worth more than ten thousand diggs (yes I know diggs lead to links, but only if the content is good enough)

Targetting one person makes it a lot easier to craft linkbait as it can tickle their fancy a lot easier. Once they link to you, others will follow.

Concentrate on getting the link, not the visit.

Build Killer Content Rather than Sweating over building your DIGG Network

“Unfortunately the algorithm does not only look at submitters. Before a submission is promoted it must reach a certain number of votes within a 24 hour period. If every time User A submits a story, Users B-Z are the first to vote, the alarms are going to sound. It’s likely that when this happens, User A has jumped on his instant message or microblogging client of choice and spammed his buddy list with the link to his submission or the direct like to the blog (which sequentially has a button to vote on the story embedded within the page).”

Interesting post from nethackz Continue reading “Build Killer Content Rather than Sweating over building your DIGG Network”

Digg Not Saved, Please Reload and Try Again

Or go to a site which actually works.

From the Digg blog,

“Hey everyone, We know that we are currently having some issues on Digg at the moment. Submissions, commenting, digging and other actions may sometimes fail. We have a crack team assigned to it and will be making numerous fixes as soon as possible to get Digg back to 100% for ya. Please bear with us … Eli”

Interesting though, very few “paid to digg” people on the front page. Maybe digg should keep it that way if they want to keep the likes of me out 😉