AT&T get not talked about in Huffington Post blog that zzzzzzzzz

I used to like the Huffington Post a lot, run by…. you know the story. Look, I even gave Arianna – or is it AOL – a link. But come on on guys, simple pumping out the Reuters news feed is a bif naff.

Here is the headline.

AT&T Sues Users Who Want To Block T-Mobile Buy

Hypnotists are thinking of using the headline to put users into a deeper trance, it made me take a one way trip to snoozeville.

And here is the story.

AT&T Inc is turning to the federal courts to thwart an effort led by law firm Bursor & Fisher to derail AT&T’s $39 billion takeover bid for Deutsche Telekom AG’s T-Mobile.

Real page turner right. But come on, any good SEO worth his weight in PR knows what’s going on here. Get a blog Google loves and then start pumping out the soporific dross which will cause a mind numbing freeze to take place. Only released by repeated visits to the Onion.

From a business POV it makes sense, because this is how Google does the Internet. Should you do it, of course, it’s a proven model. Should I do it, I think I may have to if I want that Aston Martin.

Kate Plus 8

Know what Kate Plus 8 means, me neither until today. It was a reality show on TLC which was recently cancelled, which gives us enough information to know not to go any further.

But what was weird is when I googled the term (I noticed it come up in some trackers I use) howimakestuffworks.com was the domain which came up.

Now I thought howimakestuffworks.com would be about telling me how stuff works. But now, they stick on the tlc sub-domain and suddenly the tail is wagging the dog. Possibly because Google gives howimakestuffworks.com they have decided to dump as much content on their as possible and soak up CPM advertising goodness.

Does this make the search experience worse or better. Not sure, as the page offered up was the official page, just on an odd url. This possibly pushes all the user generated fan pages to the bottom of the swamp, but is that a good thing.

If you had two options on Google, one for the brand loving official stuff and one for the wet and wild user generated fan stuff, which would get pushed the most?

My thinking is the user gen stuff as it’s more authentic, more from the heart. More passionate.

But saying all that, from a pure business play, howimakestuffworks.com is probably doing the right thing.

Which is the Best UK SEO Company?

It’s an interesting question which people ask a lot.

However, the expert will tell you that there isn’t an absolute answer, the answer is relative. In other words, it depends.

The number of factors which you should consider when deciding which is the best SEO company are many and what you should really be asking is not which is the best, but which is the best for you?

For example:

How much is your budget?
What specific goals do you want to achieve?
What are your businesses resources?
Do you have a current SEO strategy?
What is your overall online marketing strategy?
Do you prefer a local company which can give face to face time?
What level of reporting do you require from the SEO company?
Do you have any in-house SEO or web design experience?
Do you need the same SEO agency to also be able to implement your social media strategy?
Do you need an SEO agency who has knowledge of Local search?
Is your website going to be pulling data from a database and deploying data dynamically?
Do you need the agency to provide in-house training?
Would you require Adwords expertise?
Are you comfortable with a “work from the bedroom-seo-ninja-mercenary-assassin”, who may laugh in your face when you explain you don’t know what .htaccess is, or do you need an agency with a pot plant in the corner and a fit blonde with very white teeth on reception and generic pictures on the wall bought from B & Q?
Do you need an SEO company that will not only get you ranked in Google but will understand you business and help you develop a customer conversion strategy that will increase your profit.
Do you need a link building service rather than a general seo agency?
Do you have your own access to writers or do you want to outsource your writing to the agency?

And I could probably go on and on. But you probably get the picture. An expert in the field will instantly know which SEO company will suit you. The answer to “Which is the best UK SEO company?” Is there isn’t one, it’s the wrong question to ask.

“Which is the best UK SEO company for my business?”, however, is a better question.

Although even that needs to be qualified. In my experience no two seo agencies offer the same type of service. You could hire an independent expert to find the best for you, but how could you really know they would not be biased?

The reality is, only an expert can truly spot another expert, which means you must go on other indicators.

The best way to find a great SEO service provider is through personal recommendations rather than asking Google.

But I’m sure you already know that.

Is Blog Commenting Useless for SEO

The difference between an SEO who has tested commenting on blogs and one who hasn’t is that the one who hasn’t says it doesn’t work and the one who has keeps quiets about it and keeps commenting.

As an SEO it also marks you out as to whether they are in the Premier League or still slugging it out for the pub team.

Some SEO “experts” will see say, “nofollow”, doesn’t pass juice. End of.

This is a mistake.

A blog comment is an advert, it is a branding tool, it will add to the sum of how people perceive you. How people perceive you has a direct impact on whether they will link to you.

For example, when SEO “experts” say blog commenting is useless, my perception of their skill as an SEO is further informed.

It’s well known that blogs and their comments get scraped and nofollow removed.

A visible link means that a human can visit the site and drop a dofollow if they like what they see.

Blog owners tend to check out the links left in the blog comments, which means you can get very important bloggers to come to your site.

A blog comment can demonstrate your skill in an area and make people go, “ooohhhhhh, she’s good.”

If blog spamming did not work, do you really think it would still be happening? What’s interesting about the nofollow that was introduced to blogs to stop spamming is that it hasn’t done anything to stop it.

Also, even when the link was dofollow and SEO’s would look at a blog and say, “but it’s not a real website”

Does this mean that you should go out and leave “Great post”, in the comments of as many blogs as you can find. No, because there is a way to blog comment and there is a way to not.

Blog commenting is a tool in the tool box, brought out for specific tasks and for specific reasons. I’m not not going to give you a step by step guide of how to do it as you probably have a massive brain (you’re reading this blog) and have worked it out on your own by now.

However, I am always willing to listen to the other side of the argument and so if you have data on to show that blog commenting is useless I would love to hear it.

One of the problems of course is that it can be really boring if you hae no opinion and that outsourcing it can lower the quality.

It’s tricky, which means if you hit the sweet spot there are few others creaming it.

Ultimate Guide to using Quora for SEO Ranking on Google

I don’t like Quora.

I didn’t get to invest in it or create it.

Quora is going to succeed.

But, I am not going to be adding to its database, unless it’s to do a bit of reputation management for clients.

Also, if lots of places start scraping it, it may be worth dropping a link, even if it is nofollow.

There are going to be specific advantages to using Quora, however it’s not going to be what the site owners originally intended. If you are in the business of getting people to go to your website to buy stuff or you have clients who need people to go to their website to buy stuff, I would take a very close interest in Quora.

Why?

Because it’s going to get eyeballs, and it looks like it is going to crush Yahoo answers and those SEO mercenary, Ninja assassins are already knee deep in Yahoo answers gore, getting websites to rank.

So, expect an e-book to pop up entitled, The Ultimate Guide to Using Quora to rank in Google. Expect to pay $47. But, not from me, I would never give away such great info. Only my paying clients get the good stuff ;)

My advice, open an account at Quora, have a little play. Do a few tests. See if you can rank for a keyword.

But don’t use it to throw up tons of original, interesting content. Have you any idea how much you are worth an hour?

Note: Apologies for the use of “Ultimate”. I should be ashamed.

Note 2: This did start as a comment at Quora when I thought, “Don’t be a Numpty!”

Note 3: If you secretly share your SEO Quora tip with me, I will secretly share that I have back at you.