How Not to Upsell your Product – or How WHSmiths and Waterstones degrade their brand

Recently I bought a great book on human behaviour and how to gently influence people from Waterstones book shop, called Nudge by Richard H. Thaler and Cass R. Sunstein (a middle initial always makes you seem more authoritative). It looks to be a cool book, but what I most remember about the encounter is the [...]

Gonzo SEO

I hate aspiring writers who bang on about HST as if invoking the name of Mr Thompson will somehow make them writerly Gods. Take your heroes, burn them. Then spread the ashes on your toast as you wait for you latest bittorrent of Manga to download. However, for those who know what gonzo journalism is [...]

Garden Cabins go Mental on Adsense

Sometimes I wonder why people go nuts buying Adsense ads when there are far more effective ways to market your website. Showing me the same ad over and over makes little sense, especially when I am not interested in buying. So it is with Dunster House Log Cabins. I include a bit of adsense here [...]

Greek Coffee Fused with SEO Twitter Streams

An SEO should always travel. Even if just to load up the Google front page and view how the foreigners search for stuff. As I sit with salt baked onto my skin whilst I sip the surprisingly good, sludgy, Greek coffee, I think about the bubbles we exist in. How different people, who speak different [...]

Why are SEO Blogs Really Boring

I find most other blogs in the industry I inhabit really boring. Mostly because they are not meant for me, their purpose for existence is not to entertain or inform me. Not that there’s anything wrong with that. Here’s what I notice though. A lot of people slag off blogs because they don’t give them [...]

What are the most popular WordPress plugins

A web host has conducted research on how many wordpress blogs they host and what are the most popular plugins are. The top most used are not surprising, but it’s always useful to see what people are using to see if a certain plugin can solve a specific problem. Source, webhost Dreamhost

Diggs for Sale

Maybe this post should read, “Digg for sale”. A few thoughts on what is happening on digg. First, I’m not following the current convo regarding the latest changes at digg closely as there will be a period of flux where nothing of worth really settles. Don’t get me wrong it’s a great, geeky, soap opera [...]

How to get links by gently farting into a leather sofa

In a recent post I mentioned that “some bloggers only have to fart softly into a leather sofa to get links”. This wasn’t an attempt to get links to a leather sofa site, although now I think about it….. It was to highlight that some people got it and some people aint got it. So [...]

First Rule of Online Social Networking is……

Make yourself so useful, when you are not around people notice.

Mark Rein of Epic Games catches his nuts in the Gamer Blog Machine

It’s a bitter moment when your peers tell you to f**k off. But this is what happened to a big cheese in the game publising industry called Mark Rein of Epic games. Go read it, if you like to see the Indie kid take down the big business behemoth you will love it. I love [...]

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