5 Characteristics of successful Linkbait

Maki over at Doshdosh has a make money online blog and he has outlined four characteristics of successful linkbait, which got me thinking and inspired me to add my own.

What are the characteristics of successful linkbait?

1. A killer headline

A headline is not 50% of the equation. It’s 100% of the first step in the equation, the second being the content that the user consumes. Not getting past the first step means the second step is wasted.
[Read more...]

19 reasons not to read my SEO blog

Lets be honest. There are a number of reasons you shouldn’t be reading this.

1. I can’t spell for shit.

2. I use a lot of English slang which people over in the colonies, who had a hissy fit at paying a few taxes so they threw their tea in the water and went from George Washington to George Bush, can’t understand me.

3. I’ve started swearing on my blog. I think it’s both amusing and clever. [Read more...]

SEO & Search Engine Market the Planet one link at a time

One thing I have realised whilst dabbling in the world of SEO consultancy, is that a lot of the business is geographical. I put this down to the fact that people who live in the real world and not online tend to like face to face transactions.

So what I would like to do, is link to a bunch of cool SEO profesionals with geographical anchor text, rather than the usual. As I know geo targeting is quite useful. [Read more...]

How to be a Master in the dark art of Social Marketing

An SEO pal and client of mine keeps getting banned from social sites as he tries to sell his wares. Dude, I tell him, “you have to get involved”. They are not called social sites without reason.

When a search engine optimiser gets success from doing anything that works (there is no such thing as ethics in seo, but that’s for another post) it’s hard for them to act in a completely different mindset when working on sites like Digg, Stumbleupon, Reddit, Delicious. [Read more...]